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MicroStrategy's Michael Saylor advocates for Bitcoin as a corporate treasury asset, increasing holdings to 439,000 BTC, despite criticism labeling the business model a "giant scam." Other companies like Marathon Digital and Genius Group are adopting similar strategies, while Microsoft remains skeptical. Shareholder proposals at Amazon push for Bitcoin's inclusion to combat inflation and enhance value.
Worksport, a Nasdaq-listed company specializing in truck accessories, plans to allocate up to $5 million, or 10% of its cash reserves, to Bitcoin and XRP as part of its treasury strategy. This move aims to enhance financial stability and reduce transaction fees by up to 37% on its e-commerce platform. CEO Steven Rossi, a long-time XRP investor, believes in the potential of these digital assets to challenge central banking and provide inflation resistance.
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